>zombie film
>characters have no idea what a zombie is and just gives them different names
Zombie film
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>characters come up with a really lame name for the zombies
>THEY'RE NOT ZOMBIES
>THEY'RE INFECTED
If the characters are aware of what "zombies" are it instantly becomes meta and ironic. This is a lazy way to avoid that self referential trap, by having the events take place in a universe where there is no pop culture saturation of "zombies."
>zombie film
>man is true monster after all
>WALKERS!?!?!?!?!?!?!?
>zombie film
>religious guy is overly paranoid and deluded thinking its God's punishment
Then do something interesting with the zombies that changes the rules from what would be expected. That way it won't be "meta and ironic".
>the infected
>walkers
>ghoulies
>the undead
>growlers
>the rot trot
>brain munchers
>roamers
>muertos
>biters
>the undead formerly known as alive
>zombie film set somewhere in North America
>Food is somehow really fucking hard to get
>People kill each other over cans of beans